Generating Fixed Index Annuity Leads

Here's an idea for generating fixed index annuity leads, based on the psychology of consumer anxiety and apprehension.
Take out a small add in your local newspaper (or mail out a postcard or personal letter) with the following headline and information:

Did You Double Your Money Over the Last 10 Years?

The compound annual growth rate or annualized return for the S&P 500 Stock Index over the ten year period from 1999 to 2009 - was a negative -1.47%. Which means that $10,000 invested on the first day of 1999 would be worth only $8,600 on the first day of 2009.
That's because in 4 of those 10 years, the S&P index lost value:

losing -09.11% in 2000
losing -11.98% in 2001
losing -22.27% in 2002
losing -37.22% in 2008

Insurance Search Engine Marketing For Insurance Agent Leads

For many insurance companies and insurance agencies, insurance search engine marketing is a brave new world, filled with a litany of confusing terms and acronyms. Like any emerging field, what might seem confusing at first, is readily understandable after a quick review of jargon and basics. Let's take a look at insurance search engine marketing and define terms and acronyms along the way.

For the time being, let's think of insurance search engine marketing (insurance SEM) as it relates to the insurance business, as if we were talking about the printed Yellow Pages phone book of the not distant past. Fifteen years ago, if someone was looking for a business, product or service, they could take a Yellow Pages off the shelf and open the phone book to search for the given product, service or company, flipping pages until they arrived at the relevant phone book pages. For the purposes of this example, let's say that someone wanted property and casualty insurance, and were looking for insurance agents that they could contact. The person who was searching for the insurance, upon finding the two yellow pages which listed insurance agencies, might scan the insurance agency names beginning with the letter "A".

This is roughly analogous to a Search Engine Results Page (SERP) from Google, Bing or Yahoo. A key difference here is that these search engines display their results by relevancy as opposed to alphabetically. The placement of the names on the SERP relates to organic SEO, or in this case, insurance search engine optimization.
Of course there would also be many advertisements interspersed within the two phone book pages of agencies, both small and large. These ads are roughly analogous to PPC ads (Pay Per Click ads) found today on the search results pages. One notable difference is that in the case of the old Yellow Pages phone book, your insurance agency would pay a flat fee for the ad, whereas with a PPC, your agency only pays when a user clicks on your advertisement. Just for purposes of clarity, there is also something called PPI (Pay Per Impression), where your business would pay for impressions, though for our insurance agency web website optimization discussion, we're going to stick with our PPC ad analogy.

Benefits of Affiliate Internet Marketing As a Legitimate Online Business

Affiliate Internet marketing provides business owners who wish to promote products and services online a great way of making money without the need to spend a fortune in advertising costs. In fact, it is one of the best ways of increasing your cash flow used today and creates a legitimate online business opportunity. There are many benefits of affiliate Internet marketing. This article will provide you information on some of them and show you how this form of advertising and promotion can help you.

Affiliate Internet marketing enables you to advertise to a targeted audience. This means the information will reach the right customers right away. No more weeding through the relevant or irrelevant or trying to figure out how many customers out of a certain number will be likely to purchase your products. When you sign up with an affiliate program, you can rest easy knowing the right customers will see your link and can click on it right away.

Another major benefit of affiliate Internet marketing is that it is free. Traditional advertising methods cost a bundle, especially when you take into consideration the time it takes to put together and launch a major advertising campaign and then promote the product. Millions of dollars are put into this each year by company owners. This legitimate online business provides a means by which to do this without spending a dime. All you will need to do is pay a small commission of your sales to your affiliate for promoting you. This means you pay them based on your sales which are based on the promotional efforts of your affiliate or partner. The more they promote you the more they will make. You will be bringing in the bucks because your ads will be getting to the right people who will then purchase your products or services.

7 Simple Affiliate Marketing Tips For the New Internet Marketer

Affiliate marketing is a great way to stat making money online. By being able to promote other people and companies products with free traffic, it is possible to get started with very little outlay and start making money straight away. Most affiliate marketing programs are easy enough to join, have good products to promote and pay out their commission on a regular basis. Because of this, there are more people getting involved in this business.
As with all businesses, affiliate marketing has it's fair share of "hard knocks" and lessons that need to be learnt to be successful.

The following are 7 affiliate marketing tips that you can use to be more effective:

1. Learn what the best programs and products are to promote - Of course you want to be involved with a program that you give you the biggest profits in the shortest period of time

2. Choose the right affiliate program - that is the right program for you. So many people get started with a product they think is hot, rather than what you are interested in, only to find that there is a lot of competition and no sales. In the end if you are doing something yo don't enjoy and are not making any money, you will quit.

3. The money is in the list - You may have heard this saying already. If not, it is a good idea to start collecting email addresses of your visitors to your website as soon as possible. Most people do not make a purchase on the first solicitation.